Highlight. If you were to pick one and only one, this is the one!
Cultural. Experience local customs and way of life.
Spiritual/Religous. Holds a strong Religious/Spiritual background although can be enjoyed for more touristic aspects.
Nature. Much of the trip is in rural/non city environment.
History. Includes great historical monuments and places.
Gourmet. Possibility to enjoy a greater variety and quality of food and beverages.
UNESCO. Opportunity to visit UNESCO Heritage sites.